MADE IN AMERICA SINCE 1946: The DeLong 3 hook KILR worm was the first ever soft plastic fishing lure invented by David DeLong in 1946! Ask any old time angler about the DeLong purple worm and their eyes will light up!
PRERIGGED WITH 3 HOOKS: We use hand tied internal rigs in every KILR worm. they come with 3 hooks to increase your hooksets. perfect for all skill levels.
SCENTED TO ATTRACT MORE FISH: David DeLong was the first person to use anise oil to scent his fishing lures. We stay true to that today by adding extra anise oil to our rubber worms to attract more fish! fish smell better in water than we do in the air, so give yourself an added advantage with our fishing lures
CATCHES A WIDE VARIETY OF FISH SPECIES: The 6: pre-rigged fishing lure variety pack makes great bass lures, walleye lures, pike lures, and any other of species that will eat a worm. That covers basically every fish in the water
LONG LASTING AND FAR CASTING: Because our lures are hand poured in America we can use stronger plastic that will outlast every other soft plastic fishing lure on the market!